March 2020. Nifty fell to 8,600. A salaried investor had ₹5L ready but every headline screamed panic. Waited for "clarity." Invested at 11,500, missing the entire recovery.
Some investors freeze during corrections. Others invest, but not enough. Almost everyone deploys too much during euphoria. The pattern repeats because conviction is hard without data.
Sometimes it's ₹20K from savings, sometimes ₹80K, sometimes a ₹5L bonus or a matured FD. Without a framework, most people either invest at the wrong time, don't invest at all, or invest too much or too little. SIPshift gives you one daily score, built on 14 years of market data, that tells you how attractive current conditions are and how much to deploy.
March 2020. Nifty fell to 8,600. A salaried investor had ₹5L ready but every headline screamed panic. Waited for "clarity." Invested at 11,500, missing the entire recovery.
Waited, invested late. Return: +22% instead of +70%.
Score hit 85. Signal: "Deploy 40-50%." Data-backed conviction to act during panic.
Oct 2021. Markets at all-time highs. An investor's FD matured, ₹8L. Deployed everything at Nifty PE 27+. Next 12 months: flat. The same money deployed 6 months later would have earned +25%.
Invested at the top on FOMO. 12-month return: +2%.
Score was 28. Signal: "Hold surplus." Waited for score 65+ in June 2022 → deployed for +25%.
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